The Woman Behind the Work
Shelby Haugen

Hi, I'm Shelby.

Strategy, Marketing, and Collaborations

I am a creative rooted in strategy and an entrepreneur at heart. As a natural problem solver with an eye for alignment, I develop brands and business strategies that are not only beautiful, but built to grow.

A powerful brand does more than look polished. It creates an emotional connection with the right audience in a memorable, meaningful way. The images speak just as loudly as the words.

I work with only a handful of clients at a time so I can truly understand the business behind the brand. I dig into your goals, your numbers, your most profitable revenue streams, and the customers you are best equipped to serve. Together, we identify your position in the market, the problem you solve, who you solve it for, and why they should choose you. From there, I develop the message, brand, strategy, and channels needed to reach them.

Strategy and creativity must work together. You will never hear me say, “Just run some ads.” More advertising is not always the answer. Before investing in promotion, I make sure the offer is strong, the positioning is clear, the message is relevant, and the business model supports profitable growth.

With a deep understanding of both aesthetics and commercial impact, I turn creative vision into expansive marketing opportunities that move the needle. I do not just build beautiful brands. I build stronger businesses, clear strategies, and systems designed to produce real, measurable growth.

The Studio · Branding · Consulting · Startups

Seven on Seven is a boutique creative agency for bold brand creation and reinvention. I craft legacies that move with purpose and precision.

Beyond branding, I support the whole engagement: business consultancy · strategy & planning · strategic alliances · content management · analytics · product launches · campaigns · PR · partnerships · business development · start-up incubation · growth strategy · pitch decks · A/B testing · project management.